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A high school dropout and young mother has created a multi-million dollar company that the Kardashians have been spotted with, with just $50,000 in savings.
Olivia Carr, (yes our very own founder and girlboss) from Melbourne, left her $200,000 salary job to launch Shhh Silk, a silk pillowcase brand, in October 2015 - with the dream of one day having the Kardashians rest their heads on their products.
'People thought I had literally gone insane, and they said, ''as if Kim Kardashian will ever sleep on your products'',' the 36-year-old told news.com.au.
Olivia Carr (pictured) left her $200,000 salary job to launch Shhh Silk, a silk pillowcase brand, in October 2015 - with the dream of one day having the Kardashians rest their heads on their products
After quitting her 'dream job' as a fashion general manager in May, Ms Carr bundled up her kids and travelled to China to learn all about silk. However, she knew creating a quality product was only half of the journey.
Having no marketing budget or strategy, Ms Carr knew she had to take it all in her own hands and booked a trip to the US where, on a whim, she left her product on the doorstep of none other than the Kardashian monarch herself, Kris Jenner.
It turned out Kim Kardashian loved the pillowcases and requested for one in king size.
Knowing the worth of gaining time on Kim's social media, Ms Carr created a personalised package for her - which Kim posted of her opening on Instagram.
From there, friends of the Kardashian's began putting in requests and by 2018, the pillowcase company was on track to earn more than $1 million in revenue.
Ms Carr said she is incredibly proud of her journey and plans to make the business a $50 million business by 2024.
After quitting her 'dream job' as a fashion general manager in May, Ms Carr bundled up her kids and travelled to China to learn all about silk. Pictured: Ms Carr with her daughter Georgia
'I heard all the stereotypes - if you don't go to uni you'll never land a good job, and having a child at 19 on my own also meant I was faced with a lot of negative stereotypes that were thrown around - ''you'll never get anywhere, you've ruined your life'',' she said.
'Having moments where I have proved myself and others wrong is what drives me.'
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